Matte lips are a trend right now and this is why matte and velvet lip products are blooming from each brand to go with the flow. Some weeks ago, I went to Sephora and I couldn't resist buying the new Bourjois Rouge Edition Velvet. I was looking for the darkest shade I could find, since I didn't own one and my pick was No 08 Grand Cru. At first, it's slightly glossy and after a few seconds it turns to matte. For me, the best way to apply it, is with a lip brush, since it can be messy and after is set, it's difficult to correct or even take off (in the end of the day you'll need a lot of effort to remove it -an oil-based remover would be better). The only down side is that I find it a little bit drying, so a balm underneath is needed.
Have you tried any shade of Bourjois Rouge Edition Velvet?